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Business Interviews

Interviews concerning business

What happens on the market for medical products - let it be important technologies, national and international business, news from companies. talks to experts about current developments in health economy.


Building bridges between technology and marketing

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Photo: Secretary Svenja Schulze talks with students [23/11/2015] Marketing has become an indispensable tool. Who nowadays wants to establish a product on the market has to recognize and implement the interests and needs of the customer. Prof. Uwe Kleinkes leads the study program "Technical Management and Marketing" at the Hamm-Lippstadt University. Here students learn, among other things, to develop ideas, to communicate them and to convince the customer.Building bridges between technology and marketing - Read more

Blood sample new way of detecting cancer

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Photo: drop of blood on a finger [18/11/2015] A new RNA test of blood platelets can be used to detect, classify and pinpoint the location of cancer by analysing a sample equivalent to one drop of blood. Using this new method for blood-based RNA tests of blood platelets, researchers have been able to identify cancer with 96 per cent accuracy.Blood sample new way of detecting cancer - Read more

Heidi Dohse: From hospital bed back to racing bike with wearables

[18/11/2015] Sometimes, your situation seems hopeless and you just have to deal with it. Or so it seems at least. What can one do who chooses swimming instead of sinking? One example is Google-Manager Heidi Dohse who resorts to wearables to lead an active life as an athlete despite arrhythmia and pacemakers. She will talk about this at MEDICA MEDICINE+SPORTS CONFERENCE 2015.Heidi Dohse: From hospital bed back to racing bike with wearables - Read more

Interview: Bee Robotics Ltd.

Photo: Preview picture of video [18/11/2015] Automation makes a lot of things easier that are tiring to a human and can be done without his own know-how. And automation does not spare laboratory technology as well. We learn more about this from Mr Steve Jones at the booth of Bee Robotics at MEDICA 2015.Interview: Bee Robotics Ltd. - Read more

The end of stethoscope?

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Photo: doctor using HeartBud [12/11/2015] The iconic stethoscope we've become accustomed to seeing draped around the necks of doctors and healthcare providers may someday be replaced by smartphones and a new portable device, called HeartBuds, that is slightly larger than a quarter. The end of stethoscope? - Read more


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